Answer
The transcendental vibration established by the chanting of hare krishna, hare krishna, krishna krishna, hare hare / hare rama, hare rama, rama rama, hare hare is the sublime method for reviving our transcendental consciousness. As living spiritual souls, we are all originally Krishna conscious entities, but due to our association with matter from time immemorial, our consciousness is now adulterated by the material atmosphere. The material atmosphere, in which we are now living, is called maya, or illusion. Maya means "that which is not." And what is this illusion? The illusion is that we are all trying to be lords of material nature, while actually we are under the grip of her stringent laws. When a servant artificially tries to imitate the all-powerful master, he is said to be in illusion. We are trying to exploit the resources of material nature, but actually we are becoming more and more entangled in her complexities. Therefore, although we are engaged in a hard struggle to conquer nature, we are ever more dependent on her. This illusory struggle against material nature can be stopped at once by revival of our eternal Krishna consciousness.

Chanting the maha-mantra is the transcendental process for reviving this original, pure consciousness. By chanting this transcendental vibration, we can cleanse away all misgivings within our hearts. The basic principle of all such misgivings is the false consciousness that I am the lord of all I survey.

Krishna consciousness is not an artificial imposition on the mind. This consciousness is the original, natural energy of the living entity. When we hear this transcendental vibration, this consciousness is revived. This simplest method of meditation is recommended for this age, Kali-yuga. By practical experience also, one can perceive that by chanting this maha-mantra, or the Great Chanting for Deliverance, one can at once feel a transcendental ecstasy coming through from the spiritual stratum.

In the material concept of life we are busy in the matter of sense gratification, as if we were in the lower, animal stage. A little elevated from this status of sense gratification, one is engaged in mental speculation for the purpose of getting out of the material clutches. A little elevated from this speculative status, when one is intelligent enough, one tries to find out the supreme cause of all causes -- within and without. And when one is factually on the plane of spiritual understanding, surpassing the stages of sense, mind, and intelligence, he is then on the transcendental plane. This chanting of the Hare Krishna mantra is enacted from the spiritual platform, and thus this sound vibration surpasses all lower strata of consciousness -- namely sensual, mental, and intellectual. There is no need, therefore, to understand the language of the mantra, nor is there any need for mental speculation nor any intellectual adjustment for chanting this maha-mantra. It is automatic, from the spiritual platform, and as such, anyone can take part in the chanting without any previous qualification.

Even a child can take part in the chanting and dancing. Of course, for one who is too entangled in material life, it takes a little more time to come to the standard point, but even such a materially engrossed man is raised to the spiritual platform very quickly. When the mantra is chanted by a pure devotee of the Lord in love, it has the greatest efficacy on hearers, and as such this chanting should be heard from the lips of a pure devotee of the Lord, so that immediate effects can be achieved. As far as possible, chanting from the lips of non devotees should be avoided. Milk touched by the lips of a serpent has poisonous effects.

The word hara is the form of addressing the energy of the Lord, and the words krishna and rama are forms of addressing the Lord Himself. Both krishna and rama mean "the supreme pleasure," and hara is the supreme pleasure energy of the Lord, changed to hare in the vocative. The supreme pleasure energy of the Lord helps us to reach the Lord.

The material energy, called maya, is also one of the multi-energies of the Lord. And we, the living entities, are also the energy, marginal energy, of the Lord. The living entities are described as superior to material energy. When the superior energy is in contact with the inferior energy, an incompatible situation arises; but when the superior marginal energy is in contact with the superior energy, hara, it is established in its happy, normal condition.

These three words, namely hare, krishna, and rama, are the transcendental seeds of the maha-mantra. The chanting is a spiritual call for the Lord and His energy, to give protection to the conditioned soul. This chanting is exactly like the genuine cry of a child for its mother's presence. Mother Hara helps the devotee achieve the Lord Father's grace, and the Lord reveals Himself to the devotee who chants this mantra sincerely.

No other means of spiritual realization is as effective in this age of quarrel and hypocrisy as the chanting of the maha-mantra.

harer nama harer nama
harer namaiva kevalam
kalau nasty eva nasty eva
nasty eva gatir anyatha

"In this age of quarrel and hypocrisy, the only means of deliverance is the chanting of the holy name of the Lord. There is no other way. There is no other way. There is no other way." (Brhan-naradiya Purana 38.126)

In three out of the four ages (namely Satya-yuga, Treta-yuga and Dvapara-yuga) people had the honor to be able to understand transcendence through the path of disciplic succession. However, in the present age, people have no interest in the disciplic succession. Instead, they have invented many paths of logic and argument. This individual attempt to understand the supreme transcendence (called the ascending process) is not approved by the Vedas. The Absolute Truth must descend from the absolute platform. He is not to be understood by the ascending process. The holy name of the Lord is a transcendental vibration because it comes from the transcendental platform, the supreme abode of Krishna. Because there is no difference between Krishna and His name, the holy name of Krishna is as pure, perfect and liberated as Krishna Himself.

krte yad dhyayato visnum
tretayam yajato makhaih
dvapare paricaryayam
kalau tad dhari-kirtant

"Whatever result was obtained in Satya-yuga by meditating on Vishnu, in Treta-yuga by performing sacrifices and in Dvapara-yuga by serving the Lord's lotus feet can be obtained in Kali-yuga simply by chanting the Hare Krishna maha-mantra." (Srimad-Bhagavatam 12.3.52)

Academic scholars have no entrance by means of logic and other argument into the understanding of the transcendental nature of the holy name of God. The single path in understanding the transcendental nature of hare krishna, hare krishna, krishna krishna, hare hare / hare rama, hare rama, rama rama, hare hare is the chanting of these names with faith and adherence. Such chanting will release one from designated conditions arising from the gross and subtle bodies.

In this age of logic, argument and disagreement, the chanting of Hare Krishna is the only means for self-realization. Because this transcendental vibration alone can deliver the conditioned soul, it is considered to be the essence of the Vedanta-sutra, as it is stated by Lord Brahma in the Kalisantarana Upanisad that the essence of all Vedic literature is the chanting of these holy names of Krishna:

hare krishna hare krishna
krishna krishna hare hare
hare rama hare rama
rama rama hare hare
iti sodasakam namnam
kali-kalmasa-nasanam
natah parataropayah
sarva-vedesu drsyate

"These sixteen words of the Hare Krishna mantra are especially meant for counteracting the sins of the age of Kali. To save oneself from the contamination of this age there is no alternative but to chant this maha-mantra. After searching through all the Vedic literatures one cannot find a method of religion for this age so sublime as the chanting of Hare Krishna."

According to the material conception, there is duality between the name, form, quality, emotions and activities of a person and the person himself, but as far as the transcendental vibration is concerned, there is no such limitation, for it descends from the spiritual world. In the spiritual world there is no difference between the name of the person and the quality of the person. Of course in the material world there is a difference. Because the Mayavadi philosophers cannot understand this, they cannot utter the transcendental vibration.

In the Narada-pancaratra it is stated:
eso vedah sad-angani
chandamsi vividhah surah
sarvam astaksarantahstham
yac canyad api vanmayam
sarva-vedanta-sararthah
samsararnava-taranah

"All Vedic rituals, mantras and understanding are compressed into eight words: hare krishna, hare krishna, krishna krishna, hare hare."

Generally a human being is interested in religion, economic development, sense gratification and liberation, but love of God is above all these. A bona fide spiritual master chants the holy names and the transcendental sound vibration enters into the ear of the disciple, and if a disciple follows in the footsteps of his spiritual master and chants the holy name with similar respect, he actually comes to worship the transcendental name. When the transcendental name is worshiped by the devotee, the name Himself spreads His glories within the heart of a devotee. The chanting of the holy name is so powerful that it gradually establishes its supremacy above everything in the world. The devotee who chants it becomes transcendentally situated in ecstasy and sometimes laughs, cries and dances in his ecstasy. Sometimes the unintelligent put hindrances in the path of chanting this maha-mantra, but one who is situated on the platform of love of Godhead chants the holy name loudly for all concerned. As a result, everyone becomes initiated in the chanting of the holy names. By chanting and hearing the holy names of Sri Krishna, a person can remember the forms and qualities of Sri Krishna.

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